Clients
Over the last 25 years Bernhard Wirtz worked in various industries for clients from 3 – 300'000 FTE. The majority of his projects were conducted for companies targeting end consumers either directly B2C or indirectly B2B2C. A selection of the most renowned companies:
Project examples
Hundreds of projects with duration from 1 week to 2 years have been completed. Please see some recent project examples below:
Setup 'radical' unit & New Business global
Design and Implementation of a separate unit for 'radical' innovation (innovation lab). Driving a new business 'Smart Devices' for a globally leading lifestyle brand & retailer: creation of vision, strategy and implementation plan; buildup of lean interdisciplinary core team, and an ecosystem with external partners from startups to tech giants (Fortune 10); development of hardware and software; Go-to-Market: sub brand establishment, distribution, communication
Platform Business Model
Design of a platform business in a very profitable niche – but still big – market for a global player who could own the orchestrator role based on brand heritage and power; analysis of market characteristics and consumer behavior across cultures and regions; development of value propositions towards both sides of platform, identification of potential lead partners, go-to-market planning, financial modelling
Scaling-up proven innovation
Opportunity assessment (problem solution fit) for a sensor based and AI backed SaaS solution in six industries outside the home turf of a Fortune-10 client: expert interviews, analysis and development of comprehensive recommendations regarding prioritization and potential Go-to-Market approaches
Omnichannel Megastore
Concept development and implementation plan for an innovative specialty retail format with omnichannel capabilities for AAA locations in megacities around the world; worldwide ranking of 40 cities with proprietary cityScore; detailed micro-planning for first store in Shanghai